Publicly Listed Norwegian Entity – Waste Water Management
NEED
The Client is one of Norway's larger Clean Tech companies that is specialised in the treatment of sewage sludge and organic waste management. The Client's objective is to establish in the India/Asian markets. To understand the regulatory compliances for their process and technology in India
- To identify the right strategy to establish business in India
- To have a localised expertise on the market and the right projects to approach
HOW WERT HELPED
- WERT has a 5 year mandate with this Norwegian company to navigate the complexities of working on key identified projects for the India market that includes identifying new projects to work closely with the state governments, the private and public sector led projects
- WERT is facilitating the structuring of the Indian subsidiary of this Norwegian entity
IMPACT
- The Client has been provided a clear market understanding of India
- WERT is successfully supporting the negotiations of contracts and conditions of these contracts that are mutually beneficial to all parties involved
- WERT is supporting the Client to navigate the complexities of working on projects that involve the municipal corporations in Maharashtra, Delhi and Karnataka
- The Client is provided with a transparent and open communication on a weekly basis
A European Industrial Coatings Company
Phase - I
NEED
The Client wanted to confirm their goal and direction for India
- Identify a market strategy for India,
- Understand the market potential,
- Assess the regulatory landscape
HOW WERT HELPED
- Analyzed the market and mapped the business potential
- Analysed the competitors strength and weakness in terms of product and price
- Provided a summary of the regulatory landscape for chemicals and coatings business in India
IMPACT
- An indepth and realistic study was provided of the business potential for the identified product range in India, which helped the client understand market potential and the price sensitivity of the new market
- By providing a summary of the regulatory landscape – the client could determine the timeline for realising a footprint in India
A European Industrial Coatings Company
Phase - II
NEED
The Client wanted to determine the right route for market entry
- Joint venture route v/s a Wholly Owned Subsidiary
- Understand if setting up a manufacturing plant has potential
HOW WERT HELPED
- Analyzed the capability of potential partners for a joint venture under the criteria identified by the client
- Determined the expected time taken and expense allocation for setting up a joint venture v/s a wholly owned subsidiary
- Analysed the Client's 3 year business plan
IMPACT
- The Client had an accurate picture of the time taken and cost involved in setting up a wholly owned subsidiary v/s finding a potential joint venture partner and setting up a JV
- WERT could support with strategic recommendations on client's business plan and the way forward for India entry
- The Client could make an informed decision on setting up a wholly owned subsidiary and activating business in India
Publicly Listed German Entity – CHP cogeneration systems
NEED
The Client is a German publicly listed manufacturer of combined heat and power systems. The Client's objective is to get a complete understanding of the opportunity and potential for CHP systems in the India/Asian markets.
- To identify the right market entry strategy for India
- Identify investor interest for a potential JV route
HOW WERT HELPED
WERT has a mandate
- to provide a detailed market analysis that includes policy framework and competitive landscape in key states of India – Gujarat, Maharashtra, Tamil Nadu and Madhya Pradesh
- to identify 3 potential investors that have a strong financial background and an expertise in manufacturing for minimum 25 years with an established proven record of setting up successful manufacturing operations in India
IMPACT
The Client has been provided
- A detailed market report on state wise regulatory and environmental policies, competitive landscape, market potential and immediate potential for CHP systems in India
- WERT has identified potential investors and enabled several levels of discussions with the Client for their detailed internal understanding of the India market
- Basis the insights provided by WERT, Client is evaluating an investment of Euro 25 Million in India
A multinational Group based in India – manufacturer of key advanced composites components
NEED
The Client is an advanced composites manufacturer of components for key sectors such as aerospace & defence and infrastructure
- The Client's objective was to expand into a new, related business that would increase their market share and with a potential JV to capture a new market
HOW WERT HELPED
- WERT studied the Client's business and identified segments that can provide high value growth with Client's current competency
- WERT identifies new technology partners specifically for Client's business and works closely with the strategic team of the Client to identify the right product fit
- WERT has put forward several strategic recommendations for growth
IMPACT
- The Client's strategic team has evaluated WERT's recommendations for growth through a joint venture in a related but new area of business
- WERT facilitates the discussions between both parties and continues to work as Client's strategic partner – advisory, for growth in India
